Ideas to Use Instagram Live to Strengthen Brand Presence

Instagram has recently launched a new feature called Instagram Live. The live sessions on Instagram allow you to feature different content-types through which you can have a glimpse into someone’s personal life. This feature supports the brands to build more recognition among the people and increase people’s engagement too. It gives the possibility to develop a good connection with your customers. Several ways allow you to use Instagram Live to build a brand presence among the customers and these are mentioned below;

Create a Schedule of Q&As on New Offerings

Using Instagram live sessions for brand Presence can increase your business exposure on Instagram if you schedule Q&As strategically and update the customers on a new arrival or your team’s original members. If you continue doing live sessions on Instagram, it will help you create a good connection with your customers, and in this way, it will help you build your brand presence among the people.


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Host a Live Instagram Session

If you want to use Instagram Live sessions to strengthen brand presence, then hosting a live questionnaire is the most suitable option. If you will host live sessions on Instagram, make sure that you post about that on Instagram before starting it. At least post about the questionnaire for about 4-5 hours before preparing the questions that they want to ask you. It’s an excellent way of engaging your followers on Instagram live sessions. They respond very quickly and keep in reality until the live session is over. Therefore you’ll use this superb trick to assemble the attention of individuals towards your brand.

Collaborate With Different Brands

Another means of using Instagram Live sessions to develop your brand presence is by collaborating with other brands. You’ll partner with different renowned companies and do live sessions. In this means, each brand will have the possibility to interact with their followers, and in this means, more individuals come to know regarding your brand.


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