3 Most Important Instagram Marketing Tips for Your Business

Instagram is one of the most popular social media networks. More than 1 billion users monthly active on Instagram. 200 million-plus users visit at least one business profile in a day. 60% of people find new products on Instagram.


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To take a good start to boost your business on Instagram follow the below-given guidelines and take your presence on the top level.


Understand Your Audience

Understand your audience and create content according to their Interest. You can use Instagram Insights tool to understand your audience needs and interests.


This tool gives some interesting features like

  • Impressions describe how many times your content was seen by people.
  • Reach define the total number of unique visits to content
  • Website clicks tell how many clicks received by the link in your business profile.

Insights also include demographic data, so you can view where your followers come from, age, and gender. It helps you to understand your audience.


Use Relevant Hashtags

Hashtags help you “create and describe images and video content” to find content more easily. They’re an easy way to tag your content to make it more comfortable to find for others.


Use Instagram Stories

Instagram Stories are changed from your typical Instagram posts:

These images move from one to the next in a slideshow format. Stories disappear after 24 hours.

It is a quick way to engage the audience. Because it appears at the top of your followers’ feed. All Stories remain at the top of the app, and users can scroll over them to find the new ones.

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